A Chicago Sales Training Institute has insight into some of the most important success tips for new sales people. If you are looking for tips for your new recruits here are some inside tips from sales training experts:
Solutions and Service: What separates a successful sales person from an unsuccessful one is understanding that the product is not as important as the solutions they provide and the superior service that separates your business from the rest. Have facts that support your solutions and carry through with outstanding service. Understanding what results a company can achieve using the right product from your company as well as providing superior service to clients is what helps close deals.
Reduce Pressure: The hard sell is one of the best ways to chase away sales. Slow and steady wins the race. Continuing to woo a client by providing them with the information they need to consider your products seriously is the best way to seal the deal. Avoid high pressure tactics and instead focus on slowly proving your products are the right ones. Remain confident you have the right solutions and they will begin to believe you are as well. High pressure sales people are desperate sales people.
Customize your Pitch: The old school sales pitch was to have a cold call script and repeat the same pitch to each and every company. However now we see that each and every company has different needs. Researching what a client is all about will allow you to be prepared with the answers they need to see how you can help them. Avoid a pitch and instead provide a solution.
Use a Campaign: Reaching the right person can be a challenge. However what makes sales a little easier today is the ability to reach people through a number of different venues. You can create a campaign directed at the right person in a company and use voice mails, letters, direct mail, email and even offer tickets to relevant business seminars they might find helpful.
Listen to Yourself: Record yourself in order to watch your sales pitch. Watch it from a customer stand point and look for flaws or presentation skills that they might find are lacking or a turn off. You can do the same with voice mails to test out how they sound for follow ups and cold calls. Self critiques will help strengthen your resolve and your skills.
These tips are often used by a Chicago sales training institute and will help your new recruits achieve better results once they hit the road.