SEO is the short term for Search Engine Optimization. It is the process used to help you attract more visitors to your website or a specific page. This is one of the things that helps your site rank higher in the search engines. SEO can be targeted to a specific audience or generalized to your keywords or key phrases. Since not every Chicago business owner knows what they need in SEO for their Chicago Internet Marketing, there are services that can help.
SEO involves organizing and editing content on each web page on a website in order to increase its potential to get attention from Internet users. Keyword relevance, proper titling, and using quality external links are part of the SEO process. Due to changes over the past few years in search engine algorithms, website owners noticed changes in their ranking. These changes were so drastic that it requires knowledge of SEO and the changes in algorithms to make your website come back from the shock of it all.
It is important in online business to ensure you are getting the highest visibility possible to your site. While other business sites have made their recoveries and are now either almost where they belong in search engine ranking or right where they want to be in the ranks, you could be going backwards. What are the basics of SEO?
* Keyword research
* Content editing
* HTML source code
* W3c validation
* Title tag optimization
* Social bookmarking
* RSS feeds
* Robot.txt optimization
* Link submissions
* Google sitemap creation
* Yahoo sitemap creation
* Google analytics
* Performance stats
* Monthly SEO reports
* Email and telephone support
You may also choose a package that offers blog writing, article submission, press release writing, video optimization, and Google base feeds if you need these additional solutions for your site. Video optimization is ideal for businesses that rely on visual presentations for their products or services. Google base feeds are necessary if you sell products on your website.
It is important to your Chicago Internet Marketing solution to have these services as well as some kind of Web 2.0 and Social Media Marketing for your business. You will rank higher and get more exposure when you choose the right SEO service provider to help you with your site optimization. SEO Solutions is one of the best SEO service provider. Adding your website and business information to some business directories and having a social media page also adds to your ability to rank on the search engines.
