“Why would I use a distributor to buy industrial equipment? Isn’t dealing with the manufacturer directly quicker and less expensive?”
This is a topic we are asked a lot as an industrial equipment supplier in Grand Junction, CO. This seems like a reasonable question at first. Buying equipment directly from a manufacturer would seem to provide the best of both worlds in a society always focused on speed and efficiency with decreased prices.
This is not the case, though. Due to the benefits clients experience when working with distributors on projects, distributors continue to prosper in today’s cutthroat economy.
Efficiency of Direct Sales
Manufacturers often lack the resources to conduct direct sales due to their obvious concentration on creating, producing, and distributing items into the market. Instead, many manufacturers collaborate with a network of distributors since they are only responsible for selling their goods to a local or regional clientele. Distributors like Custom Industries can stock the correct number of items from the manufacturers for distribution thanks to having local or regional knowledge of clients and the business environment.
Responsive to Customers
It is not practical for manufacturers to respond to all client inquiries, given the hundreds of thousands of firms in the United States. Due to the overwhelming daily workload, customers would face lengthy waits, and manufacturers would be near the capacity limit. Businesses collaborate with the distribution networks of each manufacturer instead of taking this route. An industrial equipment supplier in Grand Junction, CO is more established and has the knowledge to respond to consumer questions.
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