Starting a business from the ground up means facing up to a lot of challenges. Here’s why you’ll want to start using search engine optimization marketing to promote your products/services.
What the numbers say
On average, Google processes over 40,000 search queries every second, the Fit Small Business reports. That’s about 3.5 billion searches on a daily basis. With that many users, SEO isn’t something you can afford to dismiss.
What the experts say
About 66 percent of marketers say that using SEO to improve the visibility of their organic presence is a priority for them. That means your competition is already doing it. If you aren’t, then you and your team could get left behind in the dust. If you want your company to stay relevant and competitive in the field, then start using SEO. Don’t know how? Hire the services of a competent team to help you out.
What the retailers say
About 85 percent of retailers believe that paid and organic search marketing is the most effective way to get leads and customers. If you’ve been having a hard time driving traffic to your sites or getting your conversion rates to improve, then it might be time to consider improving your SEO campaigns. Engage the services of experts to steer your campaigns in the right direction.
What drives traffic
Search still ranks first on the list of factors that drive traffic to content sites. It beats social media by about 300 percent. If you already have a Facebook account but have zero SEO campaigns, then you’re missing out big-time. If you want to keep your bounce rates from spiking again, then get pros to help you develop SEO campaigns that will catch fire with your target audience.
There are plenty of other reasons for small businesses to love SEO. Find out when you give it a try.