Purchasing customized apparel for your business is a smart move. Uniforms create a sense of unity and help to make employees identifiable to customers. You can even give the shirts away as a “swag” item to customers who will then spread the name of your company all over the place. However, before you dive in and place an order, it is a good idea to consider a few things. For example, do you want an off-brand shirt, or do you prefer custom Nike polos? Some other considerations to keep in mind can be found here.
Your Brand
Your business brand is what describes your professional personality. Personable, fun, reliable and distinguished are some of the most common adjectives used to describe a business. You can likely come up with a few options of your own, as well. Make sure to communicate this personality through your company’s brand by using the logo, colors and other factors on the shirt.
The type and style of the garment, the colors selected and how the logo is used will contribute to what you communicate about your garment. Also, consider this, custom Nike polos are going to make a more powerful impression than an off-brand shirt.
Decoration
There are three main techniques that can be used to customize professional garments. These processes are referred to as digital printing, embroidery and screen printing. In most cases, casual clothing, such as t-shirts are ideal for screen printing. If you want to use custom Nike polos, then embroidery may be the best option for creating a unique look.
Taking the time to consider the factors here will help ensure that you get the customized corporate apparel that you want and need. If you don’t consider what you are going to use carefully, then you may not like the item that is created.
